Susan Mullikin, a member of Antique Trader's Ask the Experts panel, reports on a recent antiquing trip through various areas of the Midwest, in a special Antiquing on the Road column.
Encouraging customers to make a conscious decision benefiting your business is what marketing is all about. In the latest installment of Behind the Gavel, Wayne Jordan shares insights on capturing customer interest, which is a critical step in the marketing process.
The Gurnee Antique Market in Gurnee, Ill. (formerly Gurnee Antique Center) is under new ownership, and celebrating spring with a sale April 24-26.
Wayne Jordan’s latest installment of Behind the Gavel reveals formulas for predicting how long you can stay afloat if you happen to be going through a sales dry spell.
Islander Trading Post, located on Sanibel Island, is more than one of the businesses of this vacation destination, it's an eclectic haven for collectors. Learn more about this seaside shop in the latest Knowing Your Business column.
iGavel recently announced plans to expand its business, by adding an office in New Braunfels, located between San Antonio and Austin, Texas. The new office will compliment the current office and exhibition space in New York, as well as the company's extensive online presence, explained Lark Mason, founder of iGavel.
Knowing where to find it, and how to use it, data that online tools provide can tell you whether interest in antiques inventory is waxing or waning — a necessity for sales success, reports Wayne Jordan in his latest Behind the Gavel column.
Why not get 2015 off to a good start, and commit to making it to an antiques show, shop, auction or market the first couple months of the year, and then turn to Antique Trader to find out what's happening and where.
In his latest Behind the Gavel column, Wayne Jordan offers a primer on using online resource IFTTT (If that, then this) to make efficient use of marketing and obtaining fresh inventory for an antiques business.
The final month of 2014 is upon us, and with it a variety of shows and auctions to satisfy your appetite for adding more antiques to your collection. Check out Antique Trader Weekly Antiques Auction & Show ads and Calendar Events for opportunities to expand your collections.