LiveAuctioneers records more than 3.8 million visitors in Q4


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NEW YORK – LiveAuctioneers.com, an online live-bidding provider, has released fourth-quarter 2010 statistics revealing a marked increase in site visits, new-user signups and page views.

During the fourth quarter of 2010, there were more than 3.8 million “absolute unique” visitors to LiveAuctioneers.com. This figure reflects an 87 percent increase over the comparable quarter of 2009.

There was also a sizable jump in the number of overall visits to the LiveAuctioneers site, soaring from 3.3 million in Q4 2009 to 5.9 million in Q4 2010. Statistically, this result represents a 77 percent increase over the comparable quarter of a year ago.

“Whether they’re first-timers or coming to the site expressly to view catalogs or bid, there’s no question that visitors to LiveAuctioneers are sticking to the site and viewing more catalog pages than before,” said LiveAuctioneers CEO Julian R. Ellison. “In October, November and December, we recorded more than 47.8 million page views on the site, as compared to 27.7 million in the corresponding quarter of 2009 – an increase of more than 72 percent.”

Ellison added that a sizable flow of traffic is being redirected through search engines. During the Q4, the site logged 3.1 million search-engine referrals  – a 42.7 percent increase over the fourth quarter of 2009. The site attracted 39,500 new-bidder signups.

“By no means have we reached the outer fringes of our potential – quite the contrary. Our user base just keeps on growing, with phenomenal interest coming from Asia, where the ‘new money society’ is only in its infancy,” said Ellison. “Unquestionably, the repatriation of antiques to China, in particular, hit top gear in 2010, and there’s no slowdown in sight. Already in 2011, we’ve seen a seven-figure online-sales total. Based on the auction results we’ve seen just in the first two weeks of January, there’s every indication that this is going to be another outstanding year for LiveAuctioneers.”

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