Email marketing is part of a process, and if you don’t employ the process step-by-step, you’ll get anemic results. The process is simple, but “the devil is in the details.” Read More +
Antique Dealers: Don’t give up on email marketing
Columns
Business booming for the Warhol brand
For Andy Warhol, art and business were separated only by a hyphen. In his 1975 book, “The Philosophy of Andy Warhol: From A to B & Back Again,” the artist speculated that art was a business, and that business was art. He later added, “Good business was the best art.” Read More +
Outsourcing: Finding out who really made a piece of furniture is no easy task
One of the most frequently asked questions about a piece of older and antique furniture is, “Who made it?” That seems to be a reasonable question, along with the other basic inquiries of “How old is it?” and “What is … Read More +
Key points you must know before buying an existing antiques business
For Sale: “Great little antique shop … packed floor to rafters with inventory of all types … new owner won’t have to buy inventory for two years … make more money if new owner will keep longer hours and sell … Read More +
Happy holidays? A closer look at artists’ renditions of not-so-jolly Santa postcards
Santa Claus is a jolly old elf beloved of children and postcard collectors, but some artists of the early 1900s gave him a less than sentimental image. Even when they got the beard and costume right, they didn’t picture him as someone you’d want in your living room in the middle of the night. Read More +
Simple steps for training antique sales associates to succeed
Well-prepared and engaging retail sales associates are so uncommon these days that with a little effort, your store can quickly gain a reputation for outstanding customer service. Read More +
10 Things You Didn’t Know: Creepy, Scary and Spooky Stuff
Did you know that one of the most famous books of the early horror fiction genre is up for grabs? To put you in the Halloween spirit, here are 10 spooky, creepy, scary things you may not have known. Read More +
Furniture Detective: Screws give valuable clues when in search of antique furniture origins
One of the most overlooked and least understood clues in establishing the date and authenticity of older and antique furniture is the story that screws can tell about the history of a piece. Read More +
Art Markets: Nagel beauties define 1980s popular culture
Think about the 1980s and among the first images that will come to mind for many of us are the illustrations of Patrick Nagel. The hard-edged geometry of his female subjects practically shout “Duran Duran!” Read More +
Behind the Gavel: Customers are looking for a reason to buy from you
Naysayers claim that brick-and-mortar stores are nothing more than museums, where tech-savvy customers go to touch, feel and test products before buying them online (a practice called “showrooming”). That’s bullhockey. Read More +