Nostalgia may be a “modern” craze, but there was a time when it was considered to be simply crazy. However, that opinion has changed in the last decade and a half, as science and more of society has discovered the benefits of memorabilia and nostalgia.
They say, in order to know where you're going you need to know where you've been. In his most recent installment of Behind the Gavel, columnist Wayne Jordan offers up advice for using profit centers to track your business' past and plan the present.
Despite what it may seem like, there are no tricks to sound business sense when it comes to operating an antiques shop. The good thing, according to noted antiques expert Wayne Jordan, is this: "What works today in the antiques business is what has always worked: Learn everything there is to know about your...
Email marketing is part of a process, and if you don’t employ the process step-by-step, you’ll get anemic results. The process is simple, but “the devil is in the details.”
Well-prepared and engaging retail sales associates are so uncommon these days that with a little effort, your store can quickly gain a reputation for outstanding customer service.
Naysayers claim that brick-and-mortar stores are nothing more than museums, where tech-savvy customers go to touch, feel and test products before buying them online (a practice called “showrooming”). That's bullhockey.
The Antique Trader staff is currently gathering information from antiques and collectibles (and related) businesses for inclusion in the 4th annual industry directory of antiques and collectibles. Antiques and collectibles businesses can get listed in the directory free of charge.
For the 45th year, the tiny Blue Ridge Mountain town of Hillsville, Va., (population 2,600) was engulfed by a half-million visitors to the annual Labor Day Flea Market and Gun Show to peruse the wares of more than 2,000 flea market vendors.
As promised in Wayne Jordan's last column, which defined "dead inventory," here are four easy ways to dispose of dead antiques inventory that don't involve giving it away to the local thrift shop or carrying it to a flea market.
When most of one’s inventory is unsalable, profits plummet and customers begin to shop elsewhere. Unless a quick remedy is found, such shops face inevitable bankruptcy.