Well-prepared and engaging retail sales associates are so uncommon these days that with a little effort, your store can quickly gain a reputation for outstanding customer service. Read More +
Naysayers claim that brick-and-mortar stores are nothing more than museums, where tech-savvy customers go to touch, feel and test products before buying them online (a practice called “showrooming”). That’s bullhockey. Read More +
The Antique Trader staff is currently gathering information from antiques and collectibles (and related) businesses for inclusion in the 4th annual industry directory of antiques and collectibles. Antiques and collectibles businesses can get listed in the directory free of charge. Read More +
As promised in Wayne Jordan’s last column, which defined “dead inventory,” here are four easy ways to dispose of dead antiques inventory that don’t involve giving it away to the local thrift shop or carrying it to a flea market. Read More +
In almost every market, the number of traditional antiques stores continues to dwindle while other marketing channels — estate sale companies, auction companies, consignment stores and online venues — continue to grow. Read More +
In our information-heavy, digitally-driven world of antiques, dealers have learned to choose their words wisely. But you may not know as much as you think you do; clinging to outdated words and definitions may be hurting your business. Read More +
What consumers want is to trust the person they will be buying from. How then, can an antiques dealer use social media to build relationships with new customers? A social media strategist offers vintage sellers five tips.
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