Pleasant, familiar smells are said to have a “halo effect” that puts shoppers in a good mood, and encourages them to spend. Read More +
For Sale: “Great little antique shop … packed floor to rafters with inventory of all types … new owner won’t have to buy inventory for two years … make more money if new owner will keep longer hours and sell … Read More +
Wayne Jordan says to avoid overpaying or underpaying your taxes, you need to control and track your antiques shop inventory. Since the IRS doesn’t accept Victorian rockers or Depression glass as payment for tax bills, here’s a look at how inventory and taxes are related. Read More +
The second annual Wake Forest Woman’s Club Antiques Show kicked off March 30, 2012 at a new venue and twice as many dealers as last year’s antiques show – from a half-dozen to more than 20 booth spaces. Read More +
Dealers in western Kansas have found a way to showcase antiques in their area by sponsoring the Western Kansas Antique Shop Hop April 27-29. Read More +
Longtime dealer Joyce Coffman is opening a fresh version of Coffman’s Antiques in a neighborhood well-known as home for other antiques, art and designer boutiques. Dealers will emphasize country settings and folk art as well as accessories complimenting any decor. Read More +
Keeping your antiques shop clean and inviting really will perk up sales I just received my Jan. 4, 2012, Antique Trader and loved the cover story by Zac Bissonnette: “What dealers can do to sell items faster for more money.” … Read More +
A decade or two ago, auction houses, antiques dealers and show promoters could get away with non-salesmanship. Anyone with Internet access has access to more antiques inventory than any dealer could ever hope to show — and dealers have to step up their game.
There’s more art than science behind staging and merchandising: Those who do it, do it well. Those who don’t can still learn a few rules and tricks to help the right customers discover collectibles they didn’t know they wanted. Read More +
What makes some antiques so valuable? It’s the quality of the story attached to the object. Collectors love to tell stories about the items they have collected.
The better the story, the higher the items value to a collector. Stories create value (don’t confuse value with price; value is a personal issue; price is the intersection of supply and demand). Consistently and enthusiastically shared stories will help your business. Read More +
Did you know dealers can produce a video of an antiques business for next to nothing and increase the chance the business will show up in Web searches? The primary purpose of video promoting your antiques business is to drive traffic to your website or online collectibles store, not to sell your item from the video. Wayne Jordan shows us how easy it is to make a video to take advantage of the low-cost online promotion opportunities: If you can take a digital photo then you can make a video for your shop or store. Read More +