Have you ever tried to solve a Rubik’s Cube puzzle? I have, and I’ve never been successful. When I read in New Scientist [https://bit.ly/2wF7qAv] that “Every standard 3x3x3 Rubik’s cube can be solved in a maximum of 20 moves from any starting position, no matter how scrambled” I thought they were...
What special retail event comes between Black Friday and Cyber Monday? If you guessed “Small Business Saturday (SBS),” then go to the head of the class; bonus points if you already have an SBS plan in place. If you don’t know what I’m talking about (or don’t know where to begin)...
The topic of collecting tax on ecommerce sales is back on the table, still, or again. As he did in 2013, Behind the Gavel columnist Wayne Jordan reviews the current state of onlinesales tax.
Attracting a new community of customers isn't solely about drawing them to your location, part of a sound marketing plan is thinking like consumers and being where they are; enter pop-up shops, explains Behind the Gavel columnist Wayne Jordan.
Behind the Gavel columnist Wayne Jordan takes a closer look at the potential impacts on small businesses stemming from Facebook's recent algorithm changes. This is the first in a series of columns on the topic.
Behind the Gavel columnist Wayne Jordan discusses the concept of Dealer Dicker Days and how this type of event can bring a little 'sales sunshine,' to antique businesses.
In his latest Behind the Gavel column, Wayne Jordan turns a general inquiry from an online seller into a helpful instruction in proper consideration of trademarked terms within item descriptions
Touch connects us to objects in a personal way. Although it’s prudent for dealers to lock away small, high-priced items that are easy to steal, in his latest Behind the Gavel column Wayne Jordan shares research showing that customers buy more when they’re allowed to touch the goods.
In his latest Behind the Gavel column, Wayne Jordan explores how nearly worthless objects can be infused with value – even where none exists – making buyers willing to pay higher prices.