Schmidt Museum of Coca-Cola Memorabilia announces second landmark auction

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The Schmidt Museum of Coca-Cola Memorabilia is holding the second auction of its entire stock March 24-25 at the museum in Elizabethtown, Ky. The first auction, held in September 2011, set a new benchmark for a Coca-Cola memorabilia sale by bringing in more than $3 million for 650 items, with several pieces going for more than $100,000 each – unprecedented for an auction of advertising art. Read More +