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Tag Archives: marketing advice

Antique Dealers: Don’t give up on email marketing

December 27, 2012 | Wayne Jordan | Leave a reply
Behind the Gavel by Wayne Jordan

Email marketing is part of a process, and if you don’t employ the process step-by-step, you’ll get anemic results. The process is simple, but “the devil is in the details.” Read More +

Get your antiques-related business listed for free in the Antique Trader 2013 Industry Directory

September 20, 2012 | Antique Trader Staff | 2 Replies
2013-Antiques-Trade-Directory-1

The Antique Trader staff is currently gathering information from antiques and collectibles (and related) businesses for inclusion in the 4th annual industry directory of antiques and collectibles. Antiques and collectibles businesses can get listed in the directory free of charge. Read More +

Clinging to outdated descriptions may be hurting your antiques business

May 31, 2012 | Wayne Jordan | Leave a reply
Antiques Auctioneer Wayne Jordan

In our information-heavy, digitally-driven world of antiques, dealers have learned to choose their words wisely. But you may not know as much as you think you do; clinging to outdated words and definitions may be hurting your business. Read More +

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