How online video helps antiques dealers tap a Super Bowl audience for pennies

Did you know dealers can produce a video of an antiques business for next to nothing and increase the chance the business will show up in Web searches? The primary purpose of video promoting your antiques business is to drive traffic to your website or online collectibles store, not to sell your item from the video. Wayne Jordan shows us how easy it is to make a video to take advantage of the low-cost online promotion opportunities: If you can take a digital photo then you can make a video for your shop or store. Read More +

Worthpoint marks 10,000 subscribers

This week, Worthpoint announced the number of paid subscribers has topped 10,000, a major milestone in the company’s newly relaunched business plan. The site was started in 2007 by collector/dealer/business guru Will Seippel. In 2008, the company purchased GoAntiques.com, one … Read More +