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Bidding could drive Elvis' first driver's license past $20,000

Nearly 70 lots of Elvis artifacts will cross the auction block Jan. 8, during Graceland Auctions' The Auction of Graceland event. Leading all lots may be Elvis Presely's first driver's license, issued on March 24, 1952, and estimated at $15,000 to $20,000.

BOSTON — Invaluable, the world’s largest online live auction marketplace, today announced a new partnership with Graceland Auctions to offer online bidding on The Auction at Graceland, taking place at 7:00 pm CST on January 8, 2015, on Elvis Presley’s 80th birthday.

The sale, which is taking place at the Graceland Archive Studio in Memphis,

Elvis' driver's license

Elvis' first driver's license, issued in 1952, which is estimated to sell for between $15,000 and $20,000. (Photo courtesy Graceland Auctions)

Tennessee, features 67 lots of Elvis artifacts, all of which will be offered from third-party collectors. Bidders can view the full collection on and bid online in real-time during the live auction.

“We are thrilled to be offering live online bidding on the amazing selection of Elvis Presley artifacts and collectibles being offered by The Auction at Graceland,” said Rob Weisberg, Invaluable CEO. “It is the chance of a lifetime for Elvis collectors, pop culture enthusiasts and music fans around the world to have the opportunity to own some of these incredible pieces from ‘The King of Rock ‘n’ Roll,’ and we’re excited to give our bidders the opportunity to participate in this historic event.”

Headlining the auction is Elvis Presley’s First Recording Acetate from 1953, which features “My Happiness” (Side A) and “That’s When Your Heartaches Begin” (Side B). The only recording of its kind in existence, it is estimated to realize $75,000 - $100,000.

The auction will also feature a variety of other Elvis artifacts, all of which have been

Elvis' first record

Likely the most important 78 mm record ever offered, this acetate was recorded by Elvis in 1953, possibly as a gift for his mother Gladys. Elvis walked into Sam Phillips’ Memphis Recording Service (home of Sun Records) and paid the sum of $4 to record a belated birthday gift for his mother — his first ever recording. Elvis sang two songs: “My Happiness” (Side A), which is the only Elvis recording that exists of this song, and “That’s When Your Heartaches Begin” (Side B). The record may command upwards of $75,000. (Photo courtesy Graceland Auctions)

authenticated by Graceland Authenticated, including Elvis’ first driver’s license, which was issued on March 24, 1952 and is estimated at $15,000 - $20,000, and a “Louisiana Hayride” contract signed by Elvis, Gladys and Vernon Presley in 1955, which is expected to realize $30,000 - $50,000. Also listed in the auction is a signed copy of Elvis Presley's First Sun Record of “That’s All Right,” which is estimated at $10,000 - $15,000.

Additionally being offered as part of the sale are a pair of Neo Nautic sunglasses made for Elvis to wear for one of his concerts at Madison Square Garden, estimated at $12,000 - $15,000; Elvis Presley’s Army First Aid Kit, expected to realize $4,500 - $5,500; and an Elvis Tour Jacket from 1975, which is estimated at $3,500 - $4,500.

Neo Nautic sunglasses

Neo Nautic sunglasses, made specifically for Elvis, may fetch upwards of $12,000. (Photo courtesy Graceland Auctions)

"Riding the momentum created by our successful inaugural auction in August, we have curated a group of some of the most important Elvis artifacts from around the globe, which have been authenticated by Graceland Authenticated, and will be offered for auction during our January 8, 2015 Live Event," said Graceland Auctions Managing Director Laura Pickett. "Elvis’ First Recording Acetate from 1953 of “My Happiness” is arguably the most significant single record in the history of Rock ‘n’ Roll. It’s going to be an exciting auction, and our partnership with Invaluable should provide the opportunity for the greatest number of fans to participate.”

To view the fully illustrated catalog and bid online in the upcoming Auction at Graceland through Graceland Auctions, please visit

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