eBay’s ’95 Shop Turns Back the Clock on Collectibles
Curated by ’90s icon Sarah Michelle Gellar, the pop-up and auction celebrate eBay’s 30th with Jordans, Pokémon, Gucci, and more starting at just 95¢.
Online marketplace giant eBay is celebrating its 30th anniversary by taking a step back to 1995, the year it launched. To mark the milestone, the company has unveiled The ’95 Shop, a curated collection and immersive pop-up experience highlighting three decades of cultural icons and collectibles.
Curated by ’90s star Sarah Michelle Gellar, The ’95 Shop features everything from Air Jordan sneakers and Pokémon trading cards to vintage Gucci bags, Beanie Babies, and other relics of the dot-com era. It proves that nostalgic, hard-to-find items still fuel eBay’s collector-driven marketplace today.
Collectors and nostalgia buffs have two ways to experience eBay’s ’95 Shop. For those in New York, the pop-up storefront at 45 Grand St., styled like a retro shopping trip, will be open Sept. 4, 11 a.m. to 7 p.m. ET. Inside, top eBay fashion and collectibles sellers will showcase hand-picked treasures of the era, from vintage luxury bags to sports memorabilia and streetwear.
For those outside the city, the action is happening online as well. A seven-day auction featuring eBay’s “greatest hits” is now live, with each item starting at just 95 cents. Running through Sept. 9 at 9 a.m. ET, the auction benefits the Make-A-Wish Foundation, giving collectors a chance to score cultural icons while supporting a good cause.
Fans can also join virtually through a marathon of eBay Live streams on Sept. 3–4, featuring exclusive drops and real-time bidding. Highlights include the eBay debut of vintage luxury powerhouse seller What Goes Around Comes Around and an appearance by sneaker legend Jeff Staple, the founder of streetwear brand STAPLE, who will be offering an exclusive release just for the event.
So, whether you’re walking through the doors in SoHo or scrolling from home, The ’95 Shop will soon give collectors a chance to relive the thrill of finding ’90s treasures all over again.
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