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Specialist launches website to aid aspiring estate entrepreneurs

The new website offers support and training for existing estate liquidation companies and those interested in getting into the business.

Lisa Kroese, founder of

ONLINE – Lisa Kroese, founder of Expert Estates LLC, an estate liquidation and personal property appraisal business announces her newest website, The estate sale membership site provides estate liquidation companies with coaching, business materials, webinars and worksheets in an easy-to-navigate interface.

The new website is organized to provide members and visitors relevant and easy-to-find information on issues impacting estate sale business owners as they expand and grow their business. Members can download contacts, hiring policies, handbooks, marketing materials and other documents that can be customized and formatted for their own estate liquidation company.

The site also includes an option for one on one coaching packages for those who need help with creating their brand or working on improving specific topics like lead generation, or hiring.

“There is a wealth of information about the estate sale industry and there are various franchise options available for people who want to break into the estate sale business. But for a fraction of the cost, a small business or home business owner can set up on their own. They can find confidential advice from a successful estate sale business owner. There are so many ways to liquidate estates, and demand in many areas is growing. I wanted to make sure there is a way for newcomers to grow and create a business that reaches their goals and gives them the freedom and success they want in business,” said Lisa Kroese. “I am excited about the new site, and love hearing from my coaching clients and members when they tell me “I’m so glad I found you,’ because helping others is absolutely the reason I am here.”

Author, Lisa Kroese, owns Expert Estates LLC, a consulting and estate liquidation company at 151 N Mill St. in Tehachapi, Calif. Kroese is a CAGA Certified Appraiser and a Member of the American Society of Estate Liquidators.

For more information, visit


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